Can Service Schema show rich results in Google?

Service markup helps eligibility for rich results when combined with other properties like Offers and ratings, but display is not guaranteed.

Should I use Organization or LocalBusiness as provider?

Use LocalBusiness if you serve customers at a physical location or within a local area; otherwise Organization is fine.

Do I have to display the same details on the page?

Yes. Structured data must reflect visible content on the page, including pricing, availability, and contact details.

Can I add multiple services on one page?

Yes, but ensure each Service is clearly visible and relevant to the page. You can output multiple JSON-LD blocks or a single @graph.

Service Schema Generator

Q: What is Service Schema?

Service Schema describes a service you provide (e.g., hair styling, consulting, cleaning). It helps search engines understand your service name, description, provider, area served, pricing, and availability.

Service Details

Service Name

Service URL

Service Type

Category (optional)

Image (optional)

Service Output (optional)

Description

Provider

Provider Type

Provider Name

Provider URL (optional)

Area & Location

Area Served (comma-separated)

Include service location (Place + address)

Offer (Pricing)

Price

Currency (ISO 4217)

Availability (optional)

Valid From (optional)

Valid Until (optional)

URL (optional)

Hours & Terms

Hours Available (ISO8601)

Preview

Test

<script type="application/ld+json">
{ ... }
</script>

What is Service Schema?

Service Schema helps search engines understand the services you offer, including pricing (offers), area served, provider details, and availability. When implemented correctly and paired with high-quality on-page content, you can be eligible for richer search features.

How to Implement

Fill out the service details in the generator above (name, type, description).
Add provider (LocalBusiness/Organization) and area served.
Include offers if you publish prices, and only if visible on the page.
Copy the JSON-LD, paste into your page’s <head> or before </body>.
Validate with Google’s Rich Results Test.