Online Schema Generator Online Schema Generator

Online Schema Generator Tools

Instantly generate structured data markup for SEO — fast, free, and schema.org compliant. Use the search or pick a tool below.

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schema.org compliant Free & easy — no login Instant JSON-LD Privacy-friendly (client-side)

Outputs validate in Rich Results Test when content is eligible.

What is Schema Structured Data?

Schema Structured Data (Schema Markup) is a standard JSON-LD format that helps search engines understand your page content and context. Our generators output valid JSON-LD you can paste directly into your site’s <head>.

Benefits of Using Schema Markup

  • Improves understanding of your pages for search engines
  • Eligibility for rich results (stars, FAQs, videos, events, products)
  • Potential increase in CTR and brand visibility
  • Clearer entity definitions for Knowledge Graph

How to Implement Schema Markup

  1. Open the relevant generator (e.g., Product Schema Generator).
  2. Fill fields accurately (name, URL, image, brand, offers, etc.).
  3. Copy the generated JSON-LD code.
  4. Paste inside the <head> of the target page, then publish.
  5. Validate using Rich Results Test and Schema Markup Validator.

WordPress Websites

Use a header injection plugin (e.g., WPCode) to insert JSON-LD into the header. For posts, you can conditionally inject per post/page.

Custom Websites

Paste the JSON-LD inside your template’s head (before </head>). For SPAs, ensure the JSON-LD is server-rendered or injected on the initial HTML.

When to Use Which Schema

  • Organization: brand identity, logo, social profiles.
  • FAQ: help content with clear Q&A pairs.
  • Article: blogs, news, how-to articles.
  • Product: ecommerce products with price/availability.
  • JobPosting: job listings with salary and apply URL.
  • Breadcrumb: hierarchical navigation.
  • Event: in-person or online events with dates.
  • Video: video pages with thumbnails and duration.
  • Course: educational offerings with provider.
  • Service: service descriptions and offers.

Common Mistakes to Avoid

  • Using schema that doesn’t match on-page content
  • Marking up hidden or misleading information
  • Missing required properties (e.g., name, url, image)
  • Invalid URLs or non-absolute image paths
  • Expecting rich results for types that aren’t eligible

Validation & Testing

Use Google’s Rich Results Test for eligibility and the Schema Markup Validator for vocabulary conformance. If you don’t see rich results, ensure the on-page content matches your markup and meets Google’s quality guidelines.

FAQs

Is this tool schema.org compliant?

Yes, every generator outputs JSON-LD aligned with schema.org vocabulary.

Do I need to sign up or pay?

No. It’s free to use and requires no account.

Where do I paste the JSON-LD?

Paste it into the <head> of the target page (or inject using a headers plugin like WPCode).

Do you upload my inputs?

No. Generation happens client-side; we don’t upload your form data.

How do I validate my markup?

Run the page through Google’s Rich Results Test and the Schema Markup Validator. Make sure your visible content matches the JSON-LD.